The Blog

Learn how to transform your company with strategic email marketing.

Hey, I’m Lauren

Self-proclaimed “email geek," I help e-commerce businesses unleash their email marketing potential.

My mission is to humanize email marketing with refreshingly honest education and consulting. And to teach more marketers to love email, too. 

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Email deliverability can be quite complex, but knowing the basics is all you need as a small business owner. Here are three things you should know and one action item to positively impact your sender reputation.

Email Deliverability: Why Your Sender Reputation Matters

Sender Reputation is Everything

Free Template

Snag My Email Framework

This is the framework I use for every email. It ensures each email aligns with the overall strategy and outlines essential email details, decreasing time spent on the dreaded back-and-forth email review process. 

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